With very catchy song we portray typical behaviors of our consumers when it comes to car maintenance. A well known comedian becomes the charismatic character that sings the tales of forgotten maintenance while intensely using the car to explore the Island, as well as the story of a couple that refrained from using original parts in their car. The stories are sung with a touch of quirkyness.

This campaign turned out to be very memorable and helped our client surpassed his expectations.